The Choice is Art

Exposure to the Arts means
Higher SAT Scores

Exposure to the Arts means
Increased School Attendance

Exposure to the Arts means
Lower Dropout Rates

Robert Booker: The Choice is Art

Robert Booker, Executive Director of the Arizona Commission on the Arts

Did You Know?

Students who participate in the arts are provided with safe spaces for physical and creative security. – Powerful Voices: Developing High-Impact Arts Programs for Teens, Surdna Foundation, 2002.

Arts participants are half as likely to have new court referrals as non-participating youth. – YouthARTS Development Project, Department of Justice, 2000.

Students receiving arts-based instruction for at least 3 hours on 3 days of each week are 4 times more likely to participate in math and science fairs. – Dr. Shirley Brice Heath, Stanford University, 1998.

Arts participants are more likely to show improvement in attitudes toward school, self-esteem and self-efficacy than non-participating youth. – YouthARTS Development Project, Department of Justice, 2000.

85% of business executives indicate they have difficulty recruiting creative individuals.  The demand for creative thinkers increases as firms pursue innovation. – Ready to Innovate, 2008.

Children who take music lessons show different brain development and improved memory compared to children who do not receive musical training. – Dr. Laurel Trainor, McMaster University, 2006.

93% of Americans agree the arts are vital to providing a well-rounded education for children. – Harris Poll, 2005.

Direct participation in art-making leverages individual life skills. – Powerful Voices: Developing High-Impact Arts Programs for Teens, Surdna Foundation, 2002.

The Choice is Art Campaign

Choice image

Aligned and embedded within the Arts Commission’s strategic plan, The Choice is Art is a 4-year promotional campaign for the arts in Arizona, meant to:

  • Advance the cultural conversation in Arizona,
  • Grow public understanding about the broad-spectrum benefits of arts programs and increase arts participation in Arizona communities, and
  • Fortify a privately-held arts endowment whose funds can be utilized in support of statewide arts programs. This endowment, Arizona ArtShare, was established in 1996 and is held by the Arizona Community Foundation.

The Choice is Art’s first focus is the importance of access to arts education. Over four years the campaign will evolve to address the following: the significant contributions of Arizona artists and arts professionals, the positive impact of the arts on community health and livability, the broad economic impact of the arts and culture sector, and the singular role of the arts in promoting cultural understanding.

See Campaign Images.

Discover Campaign Spokespeople, Ambassadors and Sponsors.

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